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Choosing a Cannabis Marketing Agency for SEO

Hello everyone.

I’m looking into different ways cannabis businesses can improve their online visibility and am curious what makes a good cannabis marketing agency. Since the industry has unique advertising restrictions, having a team that understands SEO, content creation, local search, and compliance seems important.

While researching agencies, I came across Client Verge and wanted to know what others look for when comparing providers. Is industry experience the most important factor, or should businesses focus more on case studies, pricing, reporting, and communication?

For those who have worked with marketing agencies in the cannabis space, what services made the biggest difference for your website and overall online presence?